Explore Colorful 3D Art
Fernando Parra is a Mexican industrial designer who has excelled as an illustrator, artistic director, and character artist. The inclusion of 3D elements and photomontages primarily characterizes his works.
Another distinct feature of Parra's pieces is the use of a single-color background with pastel tones, allowing the central figures and composition to stand out.
Parra has been recognized with awards in his home country since 2014, when he won first place at the Startup Weekend Mega Guadalajara. He also won first place for two consecutive years at Hack GIFF, a disruptive event focused on innovation, technology, and creative solutions for the film industry.
Known in the artistic world under the pseudonym VAGO, Parra has been involved in significant advertising campaigns such as "Legends will be legends" for the sports brand Wilson, as well as the design of the Nestlé Coffee Shop website. This has enabled the designer to explore a more commercial and dynamic art form.